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Creating a progressive rock album cover

January 14, 2019

Walk through of designing the album art for the prog rock band Progressive overload and their EP titled "Rationalizing creatures"


The basic brief was to design a vast landscape with two figures, one robot and one human traversing across.
There was some discussion about including a geometric shape as the sun or moon with reference to some of the illusive works of M.C. Escher. Instead we decided to make the landscape the focus of the work. 




I had tried a bunch of ideas focusing on the structures that would borrow from elements and themes such as sci-fi, industrial and weaponry. Ultimately we wanted the structures to appear unrecognizable, uncanny, maybe even a little surreal. I incorporated into some of the structures musical instruments that were used by the band.





Some of the other rough concepts. I probably went overkill with the concepts but I wanted to explore different ideas, in the end I only showed the client one concept and made slight changes as I began to better understand what we wanted the end result to be.





Early stages that would eventually become the final version, I put down some grid lines to make sure it was accurate.





Their new single arrives next Friday, 1-18



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